Control exactly how your pages appear when shared on Facebook, LinkedIn, Twitter, and WhatsApp. Generate og: and Twitter Card tags and paste them straight into your site's <head>.
When someone shares your URL on social media, the platform fetches your page and reads the OG tags to build a preview card. Without OG tags, platforms guess — and often display the wrong title, a blank image, or irrelevant text. The result is a link preview that looks unpolished and gets far fewer clicks.
A great OG image with a clear title can double the click-through rate of a shared post. For performance marketers, that means every organic share works harder — and every paid post with a link gets better conversion rates.
og:titleog:descriptionog:imageog:urlog:typeOpen Graph (OG) tags are meta tags placed in your page's <head> that control how the page appears when shared on social media. They define the title, description, image, and URL shown in link previews on platforms like Facebook, LinkedIn, and WhatsApp.
The recommended OG image size is 1200×630 pixels. This displays correctly on all major platforms. The minimum size is 600×315px, but smaller images may be displayed inline rather than as large previews.
OG tags don't directly influence search rankings, but they improve how your content looks in social feeds — which drives click-throughs. More shares and engagement signals can indirectly benefit SEO over time.
Open Graph tags are used by Facebook, LinkedIn, WhatsApp, and most other platforms. Twitter Card tags are Twitter's own version of the same concept. If Twitter Card tags are missing, Twitter falls back to OG tags, so generating both ensures maximum coverage.
Facebook aggressively caches Open Graph data. After updating your OG tags, use the Facebook Sharing Debugger (developers.facebook.com/tools/debug) to clear the cache and fetch the latest version.
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