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Home›Free tools›QR code generator
Free tool

Generate QR codes. Offline to online.

Create custom QR codes for packaging, print campaigns, and business cards. Add your logo and brand colours, then download instantly — no account needed.

No account needed
Custom logo support
Instant download
Generate your QR code
Add retargeting pixels to your links?Try free →

How to create a great QR code

A QR code encodes a URL (or any text) into a machine-readable pattern. When scanned, smartphones decode the pattern and open the destination instantly. QR codes are error-corrected — they can still be read even if up to 30% of the code is obscured, which is why adding a centre logo doesn't break scanning.

For best scan rates, shorten your destination URL before generating the code. Short URLs encode into simpler, less dense patterns — easier to scan in low light or at a distance.

QR code design tips

High contrast always
Dark pattern on light background scans faster than reversed colours. Avoid placing QR codes on busy photos.
Minimum 2×2 cm
For print, the code should be at least 2×2 cm. Add a quiet zone (white margin) around it equal to 4 module widths.
Test before printing
Scan your QR code with at least two different phones before sending to print. Check it works at the intended size.
Shorten the URL first
Longer URLs create denser codes. Use the free shortener to get a compact URL, then generate your QR code.

Frequently asked questions

Are the QR codes free forever?+

Yes. QR codes generated here are yours to keep and use indefinitely. There's no expiry, no watermark, and no account required.

What file formats can I download?+

You can download your QR code as a PNG. For high-resolution print use, generate at the largest size available — QR codes scale cleanly because they're geometric.

Can I add a logo to my QR code?+

Yes — the QR generator supports adding a centre logo image. Keep the logo under 30% of the QR code area to ensure it remains scannable.

What's the best QR code size for print?+

For print materials, the QR code should be at least 2×2 cm (roughly 0.8×0.8 inches). Larger is better — most modern smartphones scan QR codes at arm's length without issue.

Should I shorten the URL inside the QR code?+

Yes. Shorter URLs produce simpler, less dense QR codes that scan faster and more reliably. Use the LinkSqueeze shortener to create a clean URL, then generate the QR code from the short link.

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Every scan is a retargeting opportunity.

7 days free. Cancel anytime. Takes 2 minutes to set up.

Start your free trial →
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